Sam Preston: [00:00:00] And so we started running ads on some podcasts and had a lot of success. Um, in January of this year, we’re at $10,000. We’re sitting, uh, north of a million dollars already. And it’s been a very quick growth.
Wyatt Smith: Hello and welcome everybody to another episode of Untapped with UpSmith. I am thrilled to be joined today by Sam Preston. Uh, Sam is the CEO of Service Scalers. They are a world class, uh, marketing partner to home service companies, uh, all over the place. And Sam, I am thrilled to have you aboard.
Sam Preston: I am pumped.
Sam Preston: Let’s do this. I’m really [00:01:00] excited.
Wyatt Smith: So let’s just start by like letting people know about Service Scalers. Give us the, the high level on what you’re up to and what your mission is.
Sam Preston: Yeah. Service Scalers is a home service marketing agency. We help people grow via, uh, uh, Google mostly. So, uh, thing, you know, LSA, Google ads, GMB, SEO to beautiful high converting website, um, and help drive more leads that turn into deployment, turn into revenue.
Sam Preston: Uh,
Sam Preston: that’s the main game.
Wyatt Smith: I love that. Every contractor I talk to is trying to win this game and figure out ways to get more high quality leads in the top of the funnel. Um, tell us about that problem. What are you seeing right now across the market?
Sam Preston: I mean, across the market, uh, it, it, it specifically with where we’re going from like summer into fall, there’s always that, that awkward season.
Sam Preston: So we’re seeing a dip of leads across almost the entire market, which most of the time means people are running two agencies to sort of fix that problem. Um, Uh, and [00:02:00] sometimes that you need an agency to come and fix it. And sometimes it’s like, you just need to suffer through that awkward, get into winter time, uh, before you start seeing liens come back through.
Sam Preston: Um, but yeah, I think that that’s an issue. I think, uh, knowing, uh, tracking through your entire funnel is a big issue that we see a lot of time where, uh, agency or internal marketing will say, Hey, we’re driving you a lot of leads, but they’re not, they’re just driving you, uh, an event, uh, that’s not turning into revenue.
Sam Preston: Um, and then we work with obviously. Uh, just the goal of trying to take that next step, right? Like, how do you go from three trucks to five trucks, uh, and keep your team busy? The worst thing, a, uh, the worst thing for an entrepreneur or a business owner of a home service company is their tech sitting around on their hands or going home early because there’s not enough work.
Sam Preston: And so the goal there is to help you help [00:03:00] solve that problem.
Wyatt Smith: I, uh, I know that it’s a really important problem because I talk to customers all the time, we’re looking to solve it. I’d love to learn about how you came to this, and, and just start back as like, tell me about Sam as a kid, what were you like, where’d you grow up, what was that experience?
Sam Preston: Yeah, it’s going to surprise
Sam Preston: you, worked, uh, I, I grew up in, uh, the colony, Texas, right outside of Dallas, before it was anything, now it’s massive because everyone’s moved there, which is absurd. Um, and, uh, graduated, went to college, dropped out, met my wife, decided, all right, yeah, like, you know, before she realizes that she’s, uh, leveling down to marry me, uh, I’m going to lock this down.
Sam Preston: So got married, we were going to do the whole, you go to college, get your degree, get a job, and then I will. And so I was working as a. A warehouse worker, just do it. Labeling boxes, living boxes, all that kind of game. [00:04:00] Um. And then I had a friend who had a job, uh, was in a bigger leadership position at a, uh, app development company called Bottle Rocket.
Sam Preston: Uh, and that’s where I was able to get in as a project, you know, junior project manager starting to learn business. Uh, so I say that to say, like, I never went to college, so, didn’t go to college, you know. Still, still hope for you, it’s gonna be okay. Um So I got to work some cool apps, learned the project management, how to hold people accountable, how to get projects done in a timely fashion, how to work with difficult people, uh, to get, you know, things out of them, even though they had a lot of priorities, things like that, how to lead a team, um, from there I wanted to learn sales, uh, so from there I went to a, uh, software company called Ambassador where I learned outbound marketing, how Uh, and webinars and [00:05:00] things like that.
Sam Preston: Um, as I was doing outbound, I was making a lot of money, we were doing really great. When they transitioned me into doing webinars, my commission tanked. And, uh, so I decided I need to go figure out something else. I went to a networking meeting where someone needed a website. And so I rose my hands and said, yeah, I’ll build you a website.
Sam Preston: I got this, you know, I can figure it out. And, you know, took that $500, paid somebody to teach me how to build a website, uh, and built them a little Wix website. Still proud of that today. Um, from there decided I could build. I could build an agency, right? And I want to do agency of the box. I’ll do everything for you.
Sam Preston: Affiliate marketing, influencers, uh, Facebook ads, Google ads, websites, you know, SEO, you, you know, you name it, I would do it. And, uh, hated myself for that decision. That was a really bad one. Sold some large contracts, uh, did an okay job, but I wasn’t building anything that I could scale, [00:06:00] uh, or grow, you know?
Sam Preston: It would be similar to You know, someone, um, deciding that they were gonna be, you know, build a house. And they’re like, yeah, I can go build this house for you. One man show. It’s just like, not, like, you need specialists in each individual, uh, aspect of a home. So, turn that down, build that down, burnt that down.
Sam Preston: One of those words. Uh, and then decided, Uh, that I wouldn’t try it again, but just do PPC. Um, and so I built a PPC agency called Get QuickerLeads. Uh, pushed that to a million dollars, brought on some partners, ended up building. Uh, a content agency, a PPC agency, a website, like I just individual services, um, which led me to service scalers.
Sam Preston: I had all these individual services, but I didn’t have a, I didn’t have a people that I was working with, individual owners. Um, and [00:07:00] so we, uh, this past year. Decided we were to test out some ads in the home service business. Uh, and so we started running ads on some podcasts and had a lot of success. Um, in January of this year, we’re at $10,000.
Sam Preston: We’re sitting, uh, north of a million dollars already. And it’s been a very quick growth. There has been a massive, and I think that’s the big thing. It’s like, we’ve since noticed there’s such a big need in this market for it. Uh, agencies to dry leaves and do what they say they’re going to do. Um, and so, uh, that was the long winded version.
Sam Preston: I hope that’s what you were wanting from
Sam Preston: that,
Sam Preston: but I’m going to
Wyatt Smith: No, that was awesome. That’s awesome. No, that’s awesome. I, so for somebody that’s not as familiar with your industry, PPC means pay per click, talk to people a little bit about like that, that model relative to other models for how you can run one of these businesses.
Sam Preston: Yeah, yeah, yeah. So pay per click is, um, or, or PPC, Google [00:08:00] ads. Is, um, basically the effect of like using Google tools to run ads on keywords, right? So, uh, if you are looking for a dear plumber, uh, that you might want to run a ad on a keyword or search of plumbers near me and for plumbers in my area. Um, and so when someone searches that in Google, we put your ad up and then they click it, come to your website and convert into a phone call or, um, Uh, or a lead form.
Sam Preston: Our job is to watch to see how those keywords turn into appointment. And so if we notice, plumber’s near me doesn’t actually turn into appointments for you. We kill it and we try something else. Uh, maybe it’s like a specific need. Hey, I’ve got this leak here or leak in my roof. What do I do? You know? So we just keep testing until you find the keyword that actually drives you appointments.
Wyatt Smith: And so let’s take the hypothetical. I’m a plumber, I’m in [00:09:00] Dallas. Um, I’m running a really, you know, modest shop. I’ve got two or three trucks that I’m, I’m out there with. If I wanted to show up in the search results for plumbers near me in Dallas, what does something like that cost?
Sam Preston: Yeah, so, that’s a really good
Sam Preston: question.
Sam Preston: I don’t know. Uh, I do know we have a plumber in Dallas, so I could go find out that information for you. Uh, but, I mean, that could, uh, cost, that click can cost anywhere from 5 to 10 to 25. Um, so if we’re doing quick math, right, um, and let’s say 10, just for easy math, you need, um, and then you have a 10 percent conversion rate on your website, which means every single time somebody comes to your website, 10 percent of that is going to turn into a lead that every 10 clicks or a hundred dollars, uh, that you spend, you’ll drive one
Sam Preston: lead.
Sam Preston: Did that math make sense?
Wyatt Smith: It makes sense. It makes sense. So if your average ticket is a thousand dollars [00:10:00] on a service call, then a hundred dollars of customer acquisition makes a ton of sense. If it gets to a hundred dollars per click, you’re in a tougher spot. So I, I can totally appreciate the dynamic there.
Wyatt Smith: What are the variables that drive price? How does that shake out when you’re attempting to keyword optimize?
Sam Preston: Yeah. I mean, it’s, it’s funny. It’s, it’s all going to be about competition. Like how much is somebody else willing to spend on that? Uh, when I work with these bigger companies, they almost want to try to price out smaller companies.
Sam Preston: And so they do a lot of like, yeah, we’re willing to spend, you know, a hundred dollars a lead, no, no, no, we’ll do 200 a lead because we know we’ll win on the long run. Um, and so when I work with a smaller company, my job is really to keep that cost per click down, right? Because if I get then 10 to 5 and get you 50 leads versus 100 leads, you know, now, now we’re, we’re, we’re cooking with fire.
Sam Preston: Uh, and so, um, the big things that are going to make it pricey is one, how much does that cost per click? [00:11:00] And then two, what is that conversion rate? You know, on your website, if you’ve got a, you know, 10 percent conversion rate versus a 5 percent conversion rate, it makes a big difference. Um, for companies that have a need versus a want, that conversion rate is almost always higher.
Sam Preston: Right? So if you get a plumber, you know, water’s literally leaking onto their head. They need you to come out and do it right now, emergency HVAC units when it’s hot or cold. Uh, that’s always going to be. An easier game, um, than something like, you know, windows or I guess unless you have a broken window, that’s a pretty big need.
Sam Preston: But like, um, if it’s just like a change out or something like that, uh, brew is going to be a harder game, gets a little bit more expensive.
Wyatt Smith: And I, if I was advising one of these companies and you know, I was one of your, your, your, your senior folks on your product team, you’d have me thinking to myself, gosh,
Wyatt Smith: what’s a problem that the end customer is facing that I can get ahead of that way that they frame the [00:12:00] problem. So maybe instead of like plumbers near me, it’s like, how do I fix a clogged toilet or how do I deal with, you know, a waterline issue? And so if you are the, if you are the response that shows up as an ad to that question on a DIY.
Wyatt Smith: Maybe that’s a less expensive click possibly. How does that, how does that shake out?
Sam Preston: Yeah, that’s a great, uh,
Sam Preston: great point and that’s exactly what we do. So like obviously plumbers near me is such a high intent, like the person that’s looking for that is looking for somebody to come do work on their, their, their house right now.
Sam Preston: So if the cost per click is gonna be higher. Whereas something like, hey, I’ve got a clogged toilet. What do I do? You know. You kind of want to drive people to a really good landing pace that answers their question, but that they get so frustrated with like, look, I don’t have time for this. I just want somebody to do it.
Sam Preston: Uh, kind of response. Um, and so on those strategies, uh, so there’s different. Well, because it’s PPC, there’s different bidding strategies, um, on, on, uh, [00:13:00] those like high funnel intent keywords. We try to do things like max clicks or maximize the, you know, the, the clicks are going to come through. That keeps that cost per click way down, I think like 29 cents, 30 cents type of thing.
Sam Preston: Um, so you get a high volume because not all of those are going to turn into clients. Um, which means sometimes we can get it. You know, still really good conversion rate,
Sam Preston: and, it costs per lead.
Wyatt Smith: Makes sense. Cool. So, if I’m out there and I’m trying to think through how do I work with a digital market agency, like, what’s the usual process someone goes through to find you guys?
Sam Preston: Yeah, I mean, there’s a ton of different ways. Uh, I would almost always suggest, um, Finding somebody that you’ve heard of or a referral, go ask other people and say like, Hey, like, are these people any good? Uh, cause there’s, you know, kind of agencies are used car sales. There’s a million people. There’s literally no barrier to entry to saying, Hey, I’m a marketing agency and I can do [00:14:00] this for you.
Sam Preston: Right. Uh, so you want to find people that you know, like in trust. So I would suggest asking trace people around, Hey, who have you used? Are they good at this? Uh, and then bringing that person on. Um, And then I would also encourage you to have, uh, treat them like a vendor, right? Uh, I would say like, you know, we, we’ve got lots of clients, the clients that, uh, have regular meetings almost always get better results.
Sam Preston: It’s because they’re like, oh, hey, the team at, you know, they have enough, uh, all their tasks that they had to get accomplished. But when they know they’ve got a meeting coming up this week, they’re like, oh, I need to make sure I get this stuff done. So that when I meet, So highly suggest having regular meetings once a month, uh, is a good timeframe with your vendors, holding them accountable to those results, uh, and things that they say they’re going to do.
Sam Preston: Um, and then, uh, I think we could, if you want to go details on like, what type of marketing should we start [00:15:00] with? Like we could talk that if
Sam Preston: you’d like.
Wyatt Smith: Yeah. Yeah. Yeah. I think. Your insight there around, like, set up a process, their extension of your team, hold them accountable is really well said because I think the best service providers want to be held accountable.
Wyatt Smith: So like, if they trust they’re going to be able to deliver, right? So like, let’s have the meeting cause I can show you the numbers and the numbers are going to speak for themselves. That’s certainly how we think about it. Hey, it’s so, um, when you’re thinking about like, cool, like we’re working together, here’s how do you get started?
Wyatt Smith: What does that look like?
Sam Preston: Um, get started with like us?
Wyatt Smith: Yeah, so like you’re getting started. What’s the, what’s the feel if I’m out there and I’m kind of trying to imagine what it’s going to be like, what is that experience?
Sam Preston: Yeah. So, uh, when,
Sam Preston: you know, someone’s looking to add in, let’s say Google ads, right.
Sam Preston: Uh, and they’re like, Hey, you know, Sam, can we do this? First off, we want to look at it and make sure that we can actually produce results for you. If you’re in a field that we’ve never worked with before, uh, or something that we’re not sure that we’re going to drive [00:16:00] leads, uh, we want to make sure we get it out of, in front of that.
Sam Preston: Cause we want to have everyone that joins us have a good experience. Uh, two, we set up a kickoff meeting. And so you come on and we dive deep. Deep into, uh, who you are as a business right. Who is your audience? What services you serve? What do you not serve? Um, and make sure that we understand your business and your products and services.
Sam Preston: Um, from there, we actually have a really tight schedule. So Tuesday’s build, Wednesday’s QA, Thursday we do revisions and send you over the build. It’s in this Google sheet so that you can actually like look through and make sure, like, you don’t have to learn Google ads just Take the Google Sheet, make sure the keywords, headlines make sense.
Sam Preston: Friday, we build everything else out. We do a tracking, uh, conversion, QA, and then we’re live by Monday. Um, there’s a lot of variations there, like if you already have an account set up, that might take a little bit of a different variation. Um, but that build process is pretty straightforward. Now, once you’ve [00:17:00] launched your Google ads, there’s about a week of Google, uh, they call it the learning phase.
Sam Preston: We can’t touch the account. You’re right. Just say that you’re using your internal team, can’t touch the account. It’ll be about seven days, five days, uh, where you’re just waiting for it. And then after that, the next two weeks, it’s all about, uh, getting people to see your ad and click on your ad. So impressions and clicks.
Sam Preston: Um, and then you’re already into month two. Uh, and then the goal is to find keywords that drive conversion, keep putting more money behind the ones that win and killing
Sam Preston: the losers.
Wyatt Smith: There you go. Well, we think and I’ve spent all the time about productivity and I love how you guys are thinking about productivity also from like a return on every dollar that someone spends because they’re really precious.
Wyatt Smith: And yeah. So then you think through like the, the, the process, you know, that call gets booked. Um, the, the customer is, is expecting a technician to show up and deliver a service. When you look through and see like what the success rate [00:18:00] looks like, and did it win or lose, what do you see as like the biggest variables that ultimately impact whether or not revenue shows up for the contractor?
Sam Preston: Yeah, I mean, uh, obviously intent, uh, is going to be the biggest thing, right? Um, and so, I mean, if somebody comes in looking for like, hey, can you repair broken glass? Versus, hey, I want to reinstall. A window, right? Like that, like the chances are, is very different there. Um, I take that, you know, so from our angle is we’re looking for like, does the query match up for what the heck it’s actually trying to sell?
Sam Preston: Um, and so that’s the first part. Two is obviously just answering the phone and showing up and doing the job, right? There are industries where, uh, in different areas where people struggle to get people to show up. Um, and so like, you know, making sure that your team shows up, uh, is a big deal. Um, and [00:19:00] then third, making sure you do a good job educating your customers while you’re on site, right?
Sam Preston: Uh, you know, giving them the, you know, Uh, good, better, best options for the solve of the problem, educate them, make sure that they understand, uh, which services best to kind of go with and then doing a good job. Um, I would say that.
Wyatt Smith: I think that’s pretty good advice. So I’ll play back what I heard you say.
Wyatt Smith: So item one was, um, frame it the right way. Like be able to signal what you, what problem you help solve and then key on the, the intent where it’s highest. Yeah. Have your people do their job. So, uh, you know, meet the expectation of showing up to deliver on the thing you said you were going to do as a service provider and then do your job well when you get there.
Wyatt Smith: So listen well to the customer, give them the options that could help to resolve their problem, educate them about the trade offs between the routes they can go and then once they pick what they want, go and execute it. [00:20:00] That sounds like the plant the game plan.
Sam Preston: Yeah, absolutely. Cause I mean, ultimately this game is going to be a review game.
Sam Preston: If you can get more reviews, you’re, you will keep building. If you can’t get good reviews, you keep getting bad. It doesn’t matter how good your marketing agency is or your internal team is on driving you leads. Like, people are going to choose somebody else. And so doing a good job getting that review is going to be massive.
Wyatt Smith: Amen. Amen. I think when, when we look at that problem from, from our perspective at UpSmith, a lot of it is around like, how do you, how do you motivate, recognize, and then reward the best practice adherence of your technician yield? And what’s cool is there’s so much data now about how someone is performing and that is trackable and you can, you can query that to be able to say, Sam is a killer.
Wyatt Smith: He is out there just delivering it the right way every time. And so. We think hard about how you can take that data, transform it and shoot it back out to Sam and give him a virtual high five of sorts [00:21:00] through points or other types of progression on leaderboards, things that gamify Sam’s experience. Um, you talked to lots of different contractors, like what are you hearing from them about how they experiment with technology on things like that around service delivery?
Sam Preston: Yeah. I mean, like, I, I think I could say, talk a little bit about, um, my internal team on the incentives, um, real quick, and then we can go into that. So on my internal team, one of the things that was a big change for us is I was just racking how many client, uh, an account manager have is how many charts that they have, um, and for the longest time, that’s where they were awarded.
Sam Preston: You did a good job if you didn’t lose clients. Um, but the problem with that is that the lag is an indicator of success. Right? Like, but I thought we’d lost it, we just had no idea, like, Oh, wow, there was a problem here, let’s go fix that. So, We switched that and started to incentivize our internal team based on their ability to get our clients to lead.
Sam Preston: Uh, and [00:22:00] when they did, their bonuses came from that. Uh, and so suddenly we didn’t have that signature problem because clients were getting leads because that’s what the incentive, like everybody was aligned. So the client was happy, the team was happy. Everybody’s excited once they get that lead. Uh, And so I would say that the same thing is, is, you know, making sure that your team is getting a bonus based on, uh, the data points that drive the end success and is a leading indicator of success in your business.
Sam Preston: Um, so I would say that that is one. Holding people accountable is big. Uh, and so the way we solve this problem is actually we copy and paste it with John Wilson’s doing over at, uh, The Wilson Companies. So, you know, not my brilliant idea, but we started doing daily huddles. Um, and so every morning, the, you know, marketing, sales, fulfillment, and recruitment get to a [00:23:00] meeting.
Sam Preston: They report their numbers, you know, how many leads do we drive? How many sales do we drive? How many. How many clients are on track to the billing there? Uh, their needs and how many were, you know, jobs are open and how many people are rehired. Um, and so I found that the public accountability when they had to give their answers to each other and go like, this is where we’re at, made a really big difference on seeing traction inside my business.
Sam Preston: And obviously John found that too.
Wyatt Smith: Yeah. John’s great. Yeah. We had John on the Untapped podcast, uh, recently, and I think that, you know, his focus on execution is really impressive. And so shout out to John, uh, yeah, if, if you’re listening, I think he also is really great about building in public and the Owned & Operated podcast is a great place to learn about strategies for running service companies.
Wyatt Smith: So would commend that one too.
Sam Preston: Yeah, buddy. Yeah. Love that. Yeah. John’s awesome.
Wyatt Smith: That’s right. Um, okay, cool. I would love to [00:24:00] get a little bit of a lightning round going with you here on advice and, and, and learning. So. Um, I’ll frame a quick question, like whatever comes to mind first, uh, let us know and we’ll, we’ll learn from you together here.
Wyatt Smith: Um, so first one, uh, book you read recently or at some point in your life that changed your behavior in some way and you would commend to others.
Sam Preston: Yeah. Well,
Sam Preston: just happens to be right here. This Output Thinking by, uh, I’m just going to butcher this John Seiffer. I want to say he’s on Twitter. Yeah. Really cool guy.
Sam Preston: Uh, but it’s all about thinking about outputs. So when you build an org chart, you go director of marketing, what do they do? They do marketing stuff. They’re in charge of the marketing. Um, but the problem with that is it’s vague. Like it’s hard to replace when you’re scaling versus. Director of marketing’s job is leads, you know, this many leads, this many, you know, this, uh, output, this output.
Sam Preston: So if they leave, you’re not replacing a person, you’re replacing an output. And so, uh, big fan of this, I’m like 90 [00:25:00] percent through. So
Sam Preston: highly
Sam Preston: recommend.
Wyatt Smith: All right. I love it. Focus on the output. That’s great. Um, if you were to go back in time and give advice to your past self from your present self, what counsel would you offer?
Sam Preston: Go
Sam Preston: to college. Just kidding.
Sam Preston: Uh, yeah, no, um, I would not have taken out that first college loan. I don’t know, like, that’s such a good question, like, keep trying, stay positive, have confidence in yourself. I think that’s one of the things that I’ve learned over the last year that’s changed, um, from my previous self.
Sam Preston: I used to think of myself as, Uh, good at what I did, but not great. And I used to point at others thinking like, Oh, I’m a point guard trying to get, like, the all star of the ball. And it wasn’t until recently that I just started thinking in my mind. I’m actually really dang good at this and, you know, of course I’m not the best in this area, in this area, but what I’m really good at, I’m good at, and I want to, uh, keep, you know, keeping that [00:26:00] confidence and bring other people around me, I think it’s made a big difference in just like my overall happiness and, uh, confidence and, and, and success and, uh, and service skills and everything we’re doing.
Wyatt Smith: Productivity hacks, something you do that helps you produce more as a, as a human.
Sam Preston: You know, uh, one of the things I’ve been practicing lately is waking up early and starting my morning with a big glass of water, uh, and, uh, excuse me, all the props, um, big glass of water, uh, I read for 25 minutes, I do a little meditation, um, I feel like that that really helps me set up my day, um, and then, um, You know, time blocking, I think, you know, is pretty, pretty big, uh, specifically for a CEO.
Sam Preston: Like I get pulled in so many directions. So like making sure I’m blocking off time to get the thing I need to get done that day, super helpful.
Wyatt Smith: When you think about, um, other places you go to get better, podcast you listen to, people you follow on, on [00:27:00] Twitter or X, any recommendations there of good follows or good lessons that you would put out there?
Sam Preston: Um, that’s a great question. Uh, UpSmith Podcast, you should definitely start this too. I was actually listening to it in the last couple of days to, you know, preparing for this, uh, and it’s great content. Um, so I, I would say that, you know, the best. Uh, places I get to learn and grow is obviously with friends.
Sam Preston: Uh, so finding other agency owners, other partners in this field, feeling willing to have vulnerable conversations of like, Hey, we’re good at this, but we’re not like really great at this. How do I get better at this? Uh, and also giving, uh, advice. Like that’s always what’s worked best out for me, um, but I’m a big reader.
Sam Preston: And so, there’s so many good books. Just keep reading. You’ll find.
Wyatt Smith: Give me one more. I love the focus on the output. What else, what else is on your list?
Sam Preston: Oh, uh, I’m really, um,
Sam Preston: I’m going to butcher it, small giants, that’s on my [00:28:00] phone, hold on,
Wyatt Smith: totally, go to the list,
Sam Preston: yeah, we’re just going to
Sam Preston: have you on, giants, uh, Small Giants: Companies That Choose to be Great Instead of Big, uh, something I’m working on, it’s something we practice, like I’ve actually pulled back on how fast we can grow.
Sam Preston: Uh, you know, because we’ve grown pretty fast over the last eight months, uh, and I want to be careful, like, I don’t want to grow too fast to where we actually end up having fulfillment issues and, uh, the same issues that these bigger agencies are having, uh, and why people are moving away. Uh, and so this one’s about making those decisions to not take the investment.
Sam Preston: To maybe don’t sell your business. Uh, cause this is what you love doing. You sell it and you’re like, okay, now what do I do? Um, so it’s all about like, how do you make decisions that actually align with your goals to keep you going? Um, and so that’s the one I’m listening to on podcasts.
Wyatt Smith: That’s good.
Sam Preston: Yeah.
Sam Preston: And if you want to get your nerdy, I’ve got so many fantasies. So like, [00:29:00] that’s my jam. So on my downtime, that’s where I’m really getting into it. Uh,
Sam Preston: yeah.
Wyatt Smith: Let’s go. I love it. Um, people listening to this who want to learn more about how to collaborate with you, support what you’re working on, how can they find you?
Sam Preston: Find me on Twitter,
Sam Preston: uh, at @ASamPreston. Uh, that’s probably the best place to find me. Um, and, uh, yeah, let’s jam. DM’s open. We’d love to have, uh, have a good, uh, conversation about what you could be doing more in marketing or how do you grow or how do you get, go from like 10 leads a week to 20 leads a week or whatever
Sam Preston: problem that you might have.
Wyatt Smith: That’s great. Well, I know there’s lots of people listening to this who definitely have that need. So I encourage them to. Give you a call, check you out. Um, so yeah, it’s awesome to meet. Thank you very much for being on the Untapped with UpSmith podcast, where we’re helping to find ways to drive workforce productivity.
Wyatt Smith: Across the trades, uh, what you’re doing super important and grateful to know you.
Sam Preston: Awesome. Awesome. Yeah. Thanks for having me, uh, [00:30:00] and, uh, excited to be just a part of this. So thank you.
Wyatt Smith: We’ll catch you next time. Uh, take care. All right. See ya.
