Roto Rooter in Sacramento found it hard to reinforce best practice behaviors among their distributed field force of plumbers...until Compete. By partnering with UpSmith, Roto Rooter managers transformed their communication channels with technicians, creating a more rewarding experience for employees with immediate recognition for delivering more options for customers. 3+ option estimates increased by 2.5x in less than a month, leading to higher close rates, improved morale, and better returns.